B4B is now Smarter Business

B4B Energy announces re-brand as Smarter Business


We are lifting the curtain on a brand overhaul


B4B Energy is excited to announce that after extensive efforts and months of work, it is lifting the curtain on a brand overhaul.

As of 30th May 2017, B4B Energy will be known as Smarter Business LTD in recognition of its focus to evolve as a brand, offering customers more services and better savings opportunities.

“There has never been a more exciting time than now to be an employee of Smarter Business, and our new brand and logo reflect our enthusiasm and focus on connecting our customers to better business savings opportunities,” says Helen Grove, Sales Director of Smarter Business. “Our brand transformation better represents where the company is today and our vision for the future.”

The company’s tagline is “smart solutions for smart businesses” and the drive behind the rebrand is to ultimately save businesses time and money. The name Smarter Business is representative of the wider range of business essential services they now offer; energy and water procurement and management services, as well as facilities maintenance services.

The rebranding efforts, including a new logo, symbol and website, are designed to mirror the success and transformation of the organisation over the past few years, having evolved amidst a dynamic, ever-changing marketplace. Smarter Business has developed invaluable new capabilities across all spectrums of the business, while continuing to embrace a customer-centric approach in everyday operations. The update to the company’s look unifies the brand across all of its lines of business.

The new company name presents a conceptual imagery consistent with that of the flexible, cooperative methods necessary for growth and success within the energy industry. Smarter Business brings forth an expanded commitment to all clients and supplier relationships. In the spirit of rebranding, the company will continue to bridge new gaps while simultaneously expanding their resources and capabilities across the business utilities industry.

Smarter Business is positioned to ensure strong future growth, rebranded to more effectively communicate their expertise and offerings. The company looks forward to taking their brand to new heights, while offering more services and greater savings opportunities to their valued customers.

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